The following is an excerpt from an article by fellow Mindshop member, Peter Wallace, from New South Wales, Australia.  Many businesses that have just ...

Sustainable competitive advantage (SCA) is a marketing term that is also commonly referred to as unique selling proposition (USP).  Once determined, the SCA is used as ...

I recently had the privilege of hearing Jim Collins speak.  He is the author of the best-selling business book, Good to Great.  His advice ...

Chris Mason is one of Australia’s leading management consultants.  He formed Mindshop International in 1995 to provide a high value environment for successful business ...

Like many of the best things in life, trust really is free.  Doing without trust in your organization, however, will cost your business dearly.  ...

A management buy-out (MBO) is a transaction by which the managers of a business acquire a substantial stake in, and often, effective control of, ...

Consumer buying behavior has changed.  Businesses waiting for the return of normal consumer demand would be wise to view this 2009 presentation by John ...

The pressures and demands of succession and continuation of the family business have always been very real.  With the Baby Boomers getting set to ...

I recently read an excellent book by Dr. Wayne Dyer, Excuses Begone!  How to Change Lifelong Self-Defeating Thinking Habits.  One of the themes in ...

The results of a business survey published in the October issue of CFO Magazine do not paint a bullish forecast for the economy and ...